CCS Insight
Copywriting
Bit of a different buzz for me this one, but I was approached by the Marketing Manager at CCS to write the copy for a suite of sales guides for each of their products - regular insight reports and surveys. We did a little trial, and it worked, everyone’s happy.
We coalesced
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We coalesced 〰️
Sales Guides
The Brief
Create a sales guide for each of CCS Insights key products - regular surveys and insight reports.
The Deliverables
Over 30 two-page sales guides that provide prospective customers with a snapshot of each report, or survey, and the benefits they can expect when they subscribe to the regular updates.